I graduated from college in the worst year for finding a job in recent history: 2009. I had one interview after another, and the one offer I did receive kept getting delayed. I needed to find a job fast or move back home to California from D.C.
Having always been entrepreneurial, and with a passion for marketing, I decided to form a PR firm with only $200, and a whole lot of unknowns and risks. Six years later, Cutler PR is a leading boutique tech PR firm based in New York that has serviced over 70 clients including major adtech, edtech, fintech and consumer tech companies.
Like many entrepreneurs, I was starting a business with little to no capital. While a generous line of credit, a handful of investors or an attractive inheritance can make starting a business easier, it’s possible to start a business with very little funding. But to do so, the sweat equity will be tremendous.
Don’t let a limited budget stand in the way of what could be a successful business and rewarding career. Here are five ways first-time entrepreneurs can bootstrap their way to startup success. It will be incredibly difficult, but it can be done.
